Sentinel® Card Protection
Card protection for your customers, revenue for your brand
Card Protection providing three tiers of card protection to over five million UK individuals
The growing need for card protection
Credit and debit card protection continues to grow in the UK, with over 50% of adults having at least one credit card and over 60% a debit card. In fact, Mintel estimates that there are now close to 150 million cards in issue; perhaps it is not surprising that lost and stolen card fraud accounted for well over £100m last year. Through our long-established Sentinel® Card Protection service we are able to protect your customers from this threat and deliver a very attractive revenue stream for your business.
As part of Affinion Group, a leader in this area with 3,500 employees, Affinion International is helping brands build a more profitable relationship with close to 117 million customers worldwide. This huge depth of experience has allowed us to build an extraordinary fund of marketing knowledge and to continue to develop new products and services that are perfectly suited to changing customer needs and channel usage. Sentinel® Card Protection is one of a range of solutions that we can offer to help you deliver more income from your customers and to extend your brand relationship with them.
25 years of card protection experience
Developed over the last 25 years, Affinion International has a highly competitive breadth and depth of experience in the card protection market and delivers to over five million UK customers. Our ongoing programme of research has clearly identified the essential aspects of a card protection programme. We deliver this through our core product, which includes benefits such as:
- Full card registration, loss reporting and replacement service
- Insurance for fraudulent card use, lost or stolen cash and replacement wallet, briefcase and handbag
- Luggage and key retrieval services
- Cover for an unlimited number of household members
In addition, we are continuing to develop and enhance the Sentinel® Card Protection product suite by providing three extra tiers to the base product. The three new tiers will focus on delivering deeper levels of security and protection to our customer base.
What do we deliver for our partners?
Our way of working is very simple and transparent. Our track record and genuine expertise means we are able to offer you a substantial commission and manage the whole programme in a way which does not impact the usual operation of your business.
Our clear goal is to build your brand in a profitable way so as to deliver a revenue stream to both our businesses. All communications to customers are from your brand; they have a relationship with you and not with us. Guidelines and standards are always agreed and signed off. The same goes for any telephone or online contact; we have a contact team of over 600 skilled agents. If required we can also help you to use your own customer touchpoints to drive cross-sell and up-sell opportunities.
How do we do it?
Our greatest area of expertise, alongside innovative product development, is in marketing. By using our wealth of experience and powerful data models, we are able to select those customers on your file who are most likely to take up the Sentinel® Card Protection proposition and engage them with the best range of benefits available. Our response rates and upsell rates are best in class, ensuring both our businesses a substantial and ongoing revenue stream.
Card protection is a competitive and growing marketplace. By partnering with Affinion International, you can ensure it is one from which you can maximise your financial return, while delivering the highest standards of protection and satisfaction for your customers.
Summary
At Affinion International we endeavour to offer insurance products which provide relevant solutions to some of the key problems facing customers today. Affinion International's Sentinel® Card Protection is one of our best examples; a comprehensive plan which guarantees to protect against the ever growing problems caused by credit and debit card theft. The package covers every aspect of card protection, not only for the card holder but also extended to additional family members.
Affinion International Sentinel® Card Protection main benefits
Developed over the last 25 years, Affinion International has an extensive breadth and depth of experience in the card protection market and delivers to over five million UK customers. We deliver this through our core product, which includes benefits such as:
- Full card registration, loss reporting and replacement service
- Insurance for fraudulent card use, lost or stolen cash and replacement wallet, briefcase and handbag
- Luggage and key retrieval services
- Cover for an unlimited number of household members
In addition, we are continuing to develop a highly competitive Sentinel® Card Protection product suite by providing three extra tiers to the base product. The three new tiers will focus on delivering deeper levels of security and protection to our customer base.