Retail
We understand that what customers truly desire is value for money. With this in mind, we created unique relationship membership programmes that allow you to provide your customers just that.
Our retail strategies could help you transform ordinary accounts into products that provide value for money for the customer and generate fees. This fusion of your value-based pricing with our specialised product enhancements that we market on your behalf allows you to extract more fee income from almost every customer segment.
The flexibility and usability of these value-added benefits means they can be quite easily cross-sold with various other of your existing products…driving more income to your bottom line.
Value-Added Current Accounts and Credit Cards
Our global reach in the financial sector is growing every day as our international client base continues to expand. In the UK we are adding value to the current accounts and credit cards of three of the Big 5 Banking Groups. In the USA 40 of the top 50 banks look to Affinion for value-added checking programmes.